Hot Sauce of our Choice . Check below to see our full ingredients and nutrition labels. Enjoy! Save Your Favorites Now. All Registered Trademarks, used under license by White Claw Seltzer Works, Chicago, IL 60661 ", "Natty Light deploys comedian Trevor Wallace for stunt aimed at White Claw", "The key to White Claw's surging popularity: Marketing to a post-gender world", "What Beer Sales Tell Us About The Recession", "America is running out of White Claw hard seltzer", "How White Claw became so popular there's a nationwide shortage | Produced by Seattle Times Marketing", "White Claw projects $1.5 billion in sales this year", "White Claw Maker Mark Anthony Brands to Build $250 Million Facility in Arizona",, Articles with a promotional tone from July 2020, Creative Commons Attribution-ShareAlike License, 5% (US & Canada) and 4.5% (International markets), Purified carbonated water, alcohol, natural flavors, natural cane sugar, citric acid, sodium citrate, This page was last edited on 9 November 2020, at 00:49. [21], Hard seltzer owned by Mark Anthony Brands, Learn how and when to remove this template message, "Mark Anthony Brands Introduces White Claw Hard Seltzer", "White Claw unveils new flavor variety packs of popular hard seltzer", "Why are people obsessed with White Claw? [2] The beverage was introduced in 2016 and[3] It is sold under nine different 100-calorie (per 12 fluid ounces), 5% ABV[4] flavors that include Black Cherry, Ruby Grapefruit, Natural Lime, Raspberry, Mango, Lemon, Tangerine, Watermelon and Pure Hard Seltzer (unflavored). [15], By July 2020, White Claw recorded a 246.7% increase in sales when compared with the early summer months of 2019. By signing up, I agree to the Terms & to receive emails from POPSUGAR. [9] As of 2019, White Claw was noted the top-selling hard seltzer in the country: dominating 60 percent of the category market. Anthony von Mandl created the ready-to-drink alcoholic beverages White Claw Hard Seltzer and Mike's Hard Lemonade through his Mark Anthony Brands. Many White Claw memes have also circulated and Halloween costumes of the beverage have also shown to be a growing trend. Von Mandl told Forbes his U.S. business is estimated to deliver close to $4 billion in revenue in 2020. [16], Due to the increase in volume sales in the United States, Mark Anthony Brands put into place an allocation distribution practice to ensure that the hard seltzer can continue to be sold in all markets. Pour out(or drink) 2 oz of each White Claw. [5] White Claw is made from a blend of seltzer water, a gluten-free alcohol base, and fruit flavor. Garnish with lime. [20] Von Mandl has planned to spend $385 million into two new production facilities with the second one being in New Jersey. [6], White Claw has a shelf life of about 12 months. In the summer of 2019, it was reported that White Claw accounted for over half of all total hard seltzer sales in the United States; volume sales of White Claw grew 275% over the year prior. The lemon, tangerine and watermelon flavors were added in March 2020. White Claw ® Hard Seltzer is made from a blend of seltzer water, our gluten free spirit base, and a hint of natural fruit flavour. ☝️, Awesome, You’re All Set! [8], Since 2016, hard seltzer sales have been steadily increasing at a triple-digit annual rate. White Claw ™ Hard Seltzer is crafted with quality ingredients, made from a blend of seltzer water, triple distilled spirit, and a hint of fruit flavour. Since launching in 2016, White Claw has seen its sales grow year over year to stay as the leading hard seltzer brand as of January 2020. [14] Furthermore, it is noted that the low-calorie count, fruity flavors, and "meme-ability" of the hard seltzer were aspects that stood out to millennials and Gen Z. White Claw Hard Seltzer is an alcoholic seltzer water beverage owned by Mark Anthony Brands International. Ingredients: Mango White Claw Frozen mango chunks Tequila Ice. Check below to see our full ingredients and nutrition labels. 18 hours ago, by Grayson Gilcrease Home » Recipes » Cocktails & Drinks » Frozen Mango White Claw Margarita Recipe. HELLO NEW FAV DRINK! [10], While White Claw has only been around for three years, it is a big enough brand to have had experienced shortages in stores nationwide. 22 hours ago, by Murphy Moroney 19 hours ago, by Amanda Prahl Ruby Grapefruit. 1 hour ago, by Maggie Ryan Cut up half limes into quarters. Great, Click the ‘Allow’ Button Above [9] White Claw's popularity was met with a nationwide shortage; resulting in the company working towards significantly increasing supply in order to meet consumer demand. As an Amazon associate I earn from qualifying purchases. Throw your ingredients into your blender with some ice for a smooth, boozy drink. Add lime juice & hot sauce to each White Claw. [17] Stores that sell out of the hard seltzer will not receive an increase in volume distribution while the allocation is in place. The beverage was introduced in 2016. ", "Hard seltzer craze turns White Claw maker into a billionaire", "2019 Was Year Of White Claw Seltzer -- For Some, Trend Hard To Swallow", "Now that White Claw summer is over, will hard seltzer's popularity go splat? Skip Nav. [18], In 2019 White Claw was America's number one hard seltzer, collectively bringing in about $1.5 billion in sales according to Gajiwala. 3 Limes . , White Claw Slushies Are Taking Over TikTok, and Virtual Happy Hour Just Got 10 Times More Lit, Starbucks Isn't Offering the Gingerbread Latte This Year, So Here's How to Make It at Home, It Takes Just 15 Minutes to Make This Easy Stovetop Apple Pie Filling Recipe, 1 Bowl of This Chicken Pozole Will Transport You to Your Happy Place, Parents Are Imitating Their Teens on TikTok, and They’re Having Way Too Much Fun, A New Wine Advent Calendar Has Hit Target Shelves, and You've Gotta See the Bottle Labels, This Comedian's Videos Show How Cats Would Act If They Were Human, and Oh My Lanta. Hard Seltzer with Flavors. [11][12] Wallace then attempted to popularize his video further by releasing a t-shirt with the phrase from his video. Tajin Clasico Seasoning Rimmer. INSTRUCTIONS. ", "How the Hell is White Claw Hard Seltzer Outselling Budweiser? As the popularity of the beverage brand rose throughout the summer, many media personalities coined the term "White Claw summer". 6 pack Lime White Claw . [10] Throughout 2019, White Claw's popularity grew as a result of the hard seltzers being circulated through viral social media videos, which included the slogan "Ain’t no laws when you’re drinking Claws," coined in a video by YouTube comedian Trevor Wallace which gained 4.2 million views. Get your daily life hack right in your inbox. [4] The White Claw brand concept was created and designed by Bulletproof London. Check below to see our full ingredients and nutrition labels. Ingredients: Purified Sparkling water, alcohol, sucrose, natural flavours, citric acid, natural grapefruit juice concentrate As the innovation hub within the wider business, Mark Anthony Brands International briefed Bulletproof London to create a brand for health conscious people who are looking for an alcoholic drink without the calories. [13] The light beer brand Natural Light, better known as 'Natty Light' struck back in the fight to be the better beverage brand by using Wallace in a stunt directed at White Claw. Squeeze remaining limes into container. Frozen Mango White Claw Margarita Recipe. basically a skinny frozen marg ##whiteclaw, by Mekishana Pierre It is sold under nine different 100-calorie (per 12 fluid ounces), 5% ABV flavors that include Black Cherry, Ruby Grapefruit, Natural Lime, Raspberry, Mango, Lemon, Tangerine, Watermelon and Pure Hard Seltzer (unflavored). 20 hours ago, by Victoria Messina Please Drink Responsibly. 22 hours ago. [4], White Claw was created by Mark Anthony Brands International based out of Dublin,[7] Ireland which is part of the wider Mark Anthony Brands group. This post and the photos within it may contain affiliate links. INGREDIENTS. White Claw Slushies Are Taking Over TikTok, … [10] Senior Vice President of Marketing Sanjiv Gajiwala stated that White Claw will continue the practice until all stocks are in a "safe position". According to Nielsen data, White Claw is the top-selling hard seltzer and its sales have risen by 250% from the previous year. White Claw has quickly become the most talked about hard seltzer brand on the market. Love It. [19], Mark Anthony Brands has revealed that a $250 million new White Claw production facility will be erected in Glendale, Arizona and is expected to open June 2020. White Claw took action by issuing Wallace a cease-and-desist. 2 hours ago, by Yerin Kim Please select the topics you're interested in: Would you like to turn on POPSUGAR desktop notifications to get breaking news ASAP? 13 hours ago, by Jordan Julian 16 oz STOUT Bloody Mary Blend . White Claw Hard Seltzer is an alcoholic seltzer water beverage owned by Mark Anthony Brands and designed by Bulletproof.

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